Cloud Haircare, the haircare brand founded by the team behind It’s a 10 Haircare, has officially expanded to thousands of Walmart locations across the United States and online.  

The expansion into Walmart stores nationwide ensures that even more shoppers can experience Cloud’s transformative formulas with the convenience and accessibility Walmart provides.

Carolyn Aronson, Co-Founder of Cloud, said, 

“We launched Cloud with the vision of making high-end haircare accessible to everyone. The response from our customers has been incredible, and expanding into thousands of Walmart locations is a huge milestone in achieving that goal. Now, no matter where you are in the U.S., Cloud is right at your fingertips.”

This launch follows the brand’s debut on DTC and CVS.

Cloud’s lineup features innovative formulas designed for all hair types, including nourishing shampoos, ultra-hydrating conditioners, and styling products that deliver salon-worthy results. 

With sleek packaging, top-tier ingredients, and a commitment to affordability, Cloud aims to redefine what luxury haircare looks like at mass retail.